By B3 Founder & Managing Director, Diane Palmer
The first thing a business owner needs to succeed is mentorship. I learned this firsthand in 1995 when I spent my first year spinning my wheels—until the incredibly talented Pennie Rainer, owner of one of Detroit’s leading graphic design firms, stepped in to guide me. We ended up collaborating for years and made some game-changer impact.
You can not navigate business challenges alone if you want to win. Whether free or paid support, get connected to a mentor who can provide valuable insights, feedback, and a trusted perspective. From refining your digital presence to making key decisions, having a mentor ensures no one builds their business in a vacuum.
Here’s why every entrepreneur needs a business mentor:
- Expert Guidance – A mentor offers seasoned advice to help avoid costly mistakes and accelerate business growth.
- Networking Opportunities – Mentors open doors to valuable connections, partnerships, and funding sources.
- Confidence & Accountability – Having a trusted advisor provides reassurance, motivation, and accountability to stay on track.
There’s a plethora of resources to find a free business mentor through SCORE, Small Business Development Centers (SBDCs), and Women’s Business Centers (WBCs). You can also find mentors through networking events, online communities like B3 Elevation, and professional associations.